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- The ReGen Brands Weekly - Volume 27
The ReGen Brands Weekly - Volume 27
Weekly episodes, news, and insights from the world of regenerative CPG
Brought to you by The ReGen Brands Podcast
This Week’s Episode:
Highlights:
🤤 Enjoying a CBD-infused “marsh-mellow”
👎 Ashley’s health journey with gastroparesis
💫 Rodale Institute’s instrumental role in their work
🧑🌾 Their 380-acre Regenerative Organic Certified® farm
🧑🔬 Research trials on-farm with Rodale + Jefferson University
🙏 The amazing medicinal power of hemp & CBD
🤯 Why Nano-Particle CBD??
🔥 Why vertical integration is so important for quality + innovation
👀 New CBD products coming soon!
🤩 Selling regen products to NASCAR fans at Pocono Raceway
“Education is the key to hemp and the key to Regenerative Organic agriculture. How can you teach people without preaching to them? Give them experiences. We’re really trying to get everybody engaged with what their passions are and then when people come in and visit us, they see that passion and it’s contagious. We want them to be inspired to make a change in their corner of the world.”
Recap:
Don’t have time for the full episode? 😵💫
Everything you need to know (+ funny GIFs) in less than 5 minutes. 🥳
Recaps are soon to be discontinued due to lack of engagement - do you want them to stick around? |
😎 Try Pocono Organics products today with the code REGENBRANDS for 20% off!
Carbon Markets 🤝 ReGen Brands:
🥳 Kevin Silverman takes the wheel to author our fifth guest blog!
👉 Kevin agrees with Brian Alexander that “grass-fed beef will be the waste product of the carbon sequestration industry.”
What You’ll Learn:
The current state of agricultural carbon markets
The recent shift to a focus on “insetting”
Why ranchers need offsets
🙋♂️ We are hoping to feature a guest blog post every week.
📧 Drop me a line if you have something to share at the intersection of regenerative agriculture and CPG.
ReGen Brands Insights (ICYMI):
What is really happening with all that Climate-Smart Commodities money after all?
Learn what The DeLong Co., Inc. is doing with the $39 million they received to create Grown Climate Smart.
Messaging Matters…
Especially if you’re working on systems change that includes multi-stakeholder problems and solutions.
If we want to actually solve problems, understanding the audience's pain is more important than ever.
What (super smart) people are saying about this blog ⬇️
ReGen Brand News:
A 7-year collaboration to pursue $120 million worth of investments focused on supporting U.S. and Canadian farmers in their pursuit to improve soil health and water quality.
The fifth-generation family-owned farm began offering its Regenerative Organic Certified® almonds and almond butters on Amazon in June, with 14 oz. jars of Organic Creamy and Organic Crunchy Almond Butter being introduced in Whole Foods Market stores, starting in the Pacific Northwest, Northern California, and Southern California regions in August.
The company plans on using this round of funding to support product development, employee well-being and sustainability — including a focus on regenerative agriculture and upcycled ingredients.
🏃♂️ Quick Hits:
ReGen Brand Jobs:
🧃 Danone is hiring a Director, Regenerative Agriculture
🍚 Lundberg Family Farms is looking for an Account Manager - Food Service & Process Project Engineer
🥥 Harmless Harvest is hiring an Area Sales Manager - Toronto, Area Sales Manager - Bay Area, Senior Manager - Shopper Marketing, Sales Planning Analyst, & R&D Technician
Fun Stuff:
Will Harris’ new book, A Bold Return To Giving A Damn, is releasing in October and can be pre-ordered NOW!
“From a pioneer of the regenerative agriculture movement, a memoir-meets-manifesto on betting the farm on a better future for our food, animals, land, local communities, and our climate”
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