The ReGen Brands Weekly - Volume 14

The ReGen Brands Weekly

Weekly episodes, recaps, and news from the world of regenerative CPG

Brought to you by The ReGen Brands Podcast

This Week’s Episode:

#29 Briana Warner @ Atlantic Sea Farms


  • 🤯 The endless ways we can eat and use seaweed

  • 💥 Why people are our best tool to fight climate change

  • 🤑 Creating a regional economic engine through kelp

  • 🆒 Why healthy carbon cycles > carbon sequestration

  • 🌊 The environmental benefits of regenerative kelp

  • 😮 Why kelp is the most regenerative food we can eat

  • 📢 Getting consumers to eat more seaweed

  • 👍 Why humility is the key to being a successful CPG founder

  • 😡 Fundraising challenges for female and regen founders

  • 🤩 The limitless potential of future seaweed applications

“Combined, aquacultured bivalves and aquacultured seaweed are the best foods that you can eat for the planet. Kelp, mussels, and oysters are super nutrient-dense, and the more we eat, the more demand we create, and the better it is for the environment. Add to that the adaptive benefit of fishermen being able to diversify their income in the face of climate change, and you have a truly regenerative food.”

Briana Warner


  • Don’t have time for the full episode? 😵‍💫 

  • Check out the recap! 🙃 

  • Everything you need to know (+ funny GIFs) in less than 5 minutes. 🥳

ReGen Brand News:

Alec's launches nationwide in Whole Foods

Credit: Alec Jaffe

  • 🥩 Chomps Doubles Down on Regenerative Agriculture Movement, Announces New Partnership with Land to Market

    • Chomps wanted an independent third party to continue to vet its supply chain without bias.

    • Chomps will be working with Land to Market to measure the brand's environmental impact, as well as evaluate all supply chain partners to move towards a fully sustainable brand. 

  • 🤔 Regenerative ag is driving food sustainability promises, but is it greenwashing?

    • Food companies are making lofty promises about lowering emissions, and regenerative agriculture is touted as a solution to improving their carbon footprints.

    • But skeptics point to the lack of clearly defined principles — with each company having its own general idea of how to approach regenerative agriculture — as a risk of greenwashing.

    • Outcomes-based measures would help alleviate the greenwashing effect that some think regenerative agriculture has come to represent.

Credit: PepsiCo

ReGen Brand Jobs:

Fun Stuff:


1 brand at a time. 1 customer at a time. Let’s Go!

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