The ReGen Brands Weekly - Volume 14

This Week’s Episode:

Highlights:

• 🤯 The endless ways we can eat and use seaweed

• 💥 Why people are our best tool to fight climate change

• 🤑 Creating a regional economic engine through kelp

• 🆒 Why healthy carbon cycles > carbon sequestration

• 🌊 The environmental benefits of regenerative kelp

• 😮 Why kelp is the most regenerative food we can eat

• 📢 Getting consumers to eat more seaweed

• 👍 Why humility is the key to being a successful CPG founder

• 😡 Fundraising challenges for female and regen founders

• 🤩 The limitless potential of future seaweed applications

Recap:

• Don’t have time for the full episode? 😵‍💫 

• Check out the recap! 🙃 

• Everything you need to know (+ funny GIFs) in less than 5 minutes. 🥳

ReGen Brand News:

• 🍦 Alec’s Ice Cream has launched nationwide in Whole Foods!

  • Check out episode 5 with founder Alec Jaffe

• 🥩 Chomps Doubles Down on Regenerative Agriculture Movement, Announces New Partnership with Land to Market

  • Chomps wanted an independent third party to continue to vet its supply chain without bias.

  • Chomps will be working with Land to Market to measure the brand's environmental impact, as well as evaluate all supply chain partners to move towards a fully sustainable brand. 

• 🤔 Regenerative ag is driving food sustainability promises, but is it greenwashing?

  • Food companies are making lofty promises about lowering emissions, and regenerative agriculture is touted as a solution to improving their carbon footprints.

  • But skeptics point to the lack of clearly defined principles — with each company having its own general idea of how to approach regenerative agriculture — as a risk of greenwashing.

  • Outcomes-based measures would help alleviate the greenwashing effect that some think regenerative agriculture has come to represent.

• 🗣️ Regenerative agriculture leaders explore the movement's future

  • But while many in-the-field practices that could be described as regenerative are thousands of years old, the commercial movement remains nascent.

• 🌳 KIND Snacks: ‘What regenerative means for almonds vs row crops might be very different’

  • AgFunder caught up with Caitlin Birkholz, regenerative agriculture pillar lead at KIND, to learn more about their recently announced KIND Almond Acres Initiative

• 🪱 Ancient Nutrition highlights sustainability on its annual Field Day

  • The main theme of the event was Ancient Nutrition's BHAG (Big Hairy Audacious Goal) to add 1 inch of soil to its farms every year.

  • Episode 31 with CEO Jordan Rubin coming soon!

ReGen Brand Jobs:

• 🐓 Regenerative Agriculture Alliance is looking for an Assistant Plant Manager

• 🦬 Force of Nature is hiring for 4 new roles: VP of Marketing, Demand Planner / Sales Analyst, Staff Accountant, & AR / AP Specialist

• 🥭 Sol Simple is looking for a Business and Financial Development Analyst

• 🌾 Oatman Farms is hiring a Manufacturing and Supply Chain Management Lead

• 🌊 Atlantic Sea Farms is looking for a Chief Growth Officer

• 🍝 Patagonia Provisions is hiring a Brand Lead for Seafood & Pasta

• 🍚 Lundberg Family Farms is looking for a Staff Accountant & Supply Chain Optimization Manager

Fun Stuff:

THIS IS SO COOL!!

1 brand at a time. 1 customer at a time. Let’s Go!