The ReGen Brands Weekly - Volume 13
Weekly episodes, recaps, and news from the world of regenerative CPG
Brought to you by The ReGen Brands Podcast
This edition is sponsored by Third Street.
😱 How do you create 40 MILLION earned media impressions for $5,000?
Interested in connecting with the Third Street team? Email me!
This Week’s Episode:
🦘 The international inspiration for Lil Bucks
😎 Nutritional and agronomic benefits of buckwheat
😂 Calling farmers at home to buy buckwheat
🤯 Countless reasons to build a domestic market for buckwheat
🏄 Being inspired by “Let My People Go Surfing”
💥 Creating a product line that works for the mass market
😍 Committing to regenerative, US-grown buckwheat
🚜 Working with A-Frame Farm & Mad Ag
🏅 The value of Regenerative Organic Certified®
💰 Unique financing needs when contracting regen supply
Don’t have time for the full episode? 😵💫
Everything you need to know (+ funny GIFs) in less than 5 minutes. 🥳
Outlaw Ventures is looking for 1-2 Co-Founders and fellow Managing Directors to build a $30M venture fund investing in seed-stage regen CPG.
🥇 Ideal Profile #1: Someone with 5+ years of combined investment banking and VC / PE experience with food, agriculture, or CPG exposure.
🥈 Ideal Profile #2: Someone with deep operating expertise in CPG that is looking to lead portfolio management efforts.
Sound like you? ➡️ APPLY HERE
Sound like someone you know? ➡️ SHARE THE JD
ReGen Brand News:
KIND purchases millions of pounds of almonds each year, so they have decided to test and learn how to grow its number one ingredient more sustainably by launching the KIND Almond Acres Initiative. KIND is enrolling 500 acres of orchards into its own pilot program. The harvest from these areas will make up 10 percent of KIND’s almond supply chain.
More coverage from GreenBiz here.
The company calls regenerative agriculture the “most promising solution to reach our climate goals.”
In 2022, it adopted an additional 120,700 acres of regenerative farmland, bringing its total to 235,000 acres.
As of May 2022, Sprouts has diverted over 362,000 pounds of food waste to Ancient Nutrition farms. Sprouts is contributing food waste diverted from its stores for composting and for feeding more than 3,000 cows, water buffalo, chickens, and ducks on Ancient Nutrition’s farms.
The company will also unveil new stone fruit packaging this summer. Bag offerings and marketing stickers feature a scannable QR code that will take consumers to the field.
The award, from Big Path Capital, recognizes Co-Founders / Co-CEOs Caryl Levine and Ken Lee’s work leading the way in promoting organic and regenerative rice farming practices.
Bonus Content: Check out some cool numbers from the Regenerative Organic Alliance on what they’ve achieved since launching their pilot in 2018:
Bonus Content: A new study shows that pasture-finishing of bison improves animal metabolic health and potential health-promoting compounds in meat
Credit: Journal of Animal Science and Biotechnology
ReGen Brand Jobs:
🦬 Force of Nature is hiring for 4 new roles: VP of Marketing, Demand Planner / Sales Analyst, Staff Accountant, & AR / AP Specialist
🥭 Sol Simple is looking for a Business and Financial Development Analyst
🌾 Oatman Farms is hiring a Manufacturing and Supply Chain Management Lead
🌊 Atlantic Sea Farms is looking for a Chief Growth Officer
🍝 Patagonia Provisions is hiring a Brand Lead for Seafood & Pasta
😍 Enjoying the views and vibes at Force of Nature’s “What Good Shall I Do” Event
😂 Summarize Episode 27 in 1 meme
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