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- The ReGen Brands Weekly - Volume 11
The ReGen Brands Weekly - Volume 11
Weekly episodes, recaps, and news from the world of regenerative CPG
Brought to you by The ReGen Brands Podcast
This edition is sponsored by Third Street.
👉 The world’s first and only Attention Agency™, Third Street is an award-winning advertising and marketing firm helping accelerate the growth of CPG and B2B brands globally.
Interested in connecting with the Third Street team? Email me!
This Week’s Episode:
Highlights:
✨ What are Chakra Chai and the chakras of the body?
😯 Kyle and AC’s experience using the products
🎯 How to choose your Chakra Chai
🖤 Arta: the inspiration behind Chakra Chai
🏔️ Commercializing a CPG based on consciousness
💥 Why we have to fund emerging regen brands
👎 The pitfalls in “proof of concept”
🌟 The imperative to move from extraction to regeneration
🙏 Modeling support systems from Indigenous wisdom
❤️ Why we need to move from the head to the heart
“It's time for the philosophers, thinkers, and poets to take their rightful place at the table and steer us in a better direction for the future of humanity and our planet. If we want to still be on this planet in 100 years, thriving in cultures and communities that are more enlightened, conscious, and integrated, we have to become regenerative. If something is in a constant state of decay, chaos, and death, it can’t regenerate.”
Recap:
Don’t have time for the full episode? 😵💫
Everything you need to know (+ funny GIFs) in less than 5 minutes. 🥳
🤩 Grab your first order from Chakra Chai today and use code Regen20 to receive 20% off!
ReGen Brand News:
Anytime Spritz is a new-to-market "farm-to-can" cocktail. The spritzes' vodka is created with 100% regenerative wheat, grown to cultivate soil health and remove carbon from the atmosphere.
The a2 Milk Company™ has expanded into grass-fed milk in the U.S. with two new products that are Certified Regenerative by AGW.
Manitoba Harvest is debuting the brand’s first Regenerative Organic Certified™ Hemp Hearts exclusively at select Whole Foods.

Image Credit: a2 Milk Company & Manitoba Harvest
More details on SIMPLi’s exclusive national rollout of ROC items with Whole Foods.
General Mills has announced new partnerships with the Rodale Institute and American Farmland Trust to advance the company’s 2030 regenerative agriculture goals.
Heather Terry of GoodSAM Foods has been named to Inc. Magazine's Female Founders 200 list.
ICYMI:
The biggest problem in regenerative agriculture that no one wants to talk about:
We’re too obsessed with farmers and farmland transition, and we’re failing our emerging brands because of it.
🗣 Agree? Disagree? Let me know what you think!

Me reading my own blog 😂
ReGen Brand Jobs:
🫘 SIMPLi is hiring a Director of Supply Chain, Foodservice Sales Manager, & Food Safety Quality Assurance Manager
🍝 Patagonia Provisions is looking for a Brand Lead for Seafood & Pasta
🍚 Lundberg Family Farms is hiring a Supply Chain Optimization Manager & Facilities Manager
Fun Stuff:
Lundberg Family Farms has announced their “World Of Regeneration Sweepstakes” where you can win a trip to visit their farm.
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